Regardless of what software you use, how against tech you are, or how little time you have to set things up
The family photographer's toolkit to nurture more leads into booked clients.
You mutter at your computer, while trying to juggle leads, get proposals signed, and tend to clients.
Are passionate about capturing the most precious moments for others
Have already invested in courses and CRMS to help make your business more efficient
Are a very skilled photographer and provide amazing in-person sessions
Have a gift for connecting with families, kids, and people in general
Writing follow up emails
Overlooking follow up emails
Having proposals go unsigned
Re-writing emails from scratch
Cheekbone deep in unbillable hours
Worried your CRM will send emails wrongfully
Sending emails back-and-forth to eventually book clients
Chained to your computer rather than shooting a new session
Setting up your CRM (ish), but knowing it's not 100% working in your favor
And it’s that for every eleventy-billion pieces of fab training, advice, and helpful guides out there to improve your photography skills...
>> Honest, implementable, big-picture business advice for growing family photographers is hard to come by.
Because here’s how this advice usually plays out -
If you’ve ever heard a photographer mention they’re in need of more clients...
Everyone immediately assumes it’s a marketing and visibility problem.
Oh, you need more clients?
Better go boost a FB post so more can see it!
Oh, you need more clients?
Better go offer up free model call shots so more people know about you!
Oh, you need more clients?
Better go make sure your IG grid is flawless so people see how worthy you are!
Oh, you need more clients?
Better go invest in more training to improve your photography skills!
Because if you’re going to kick it into business high-gear like you plan (and deserve) -
You need to get your systems have your [system] ducks in a row.
...But more so how simple and quick it was for YOU to do it all.
I said what I said!
Which begs the question…
… If there was a step-by-step process that helped you with the BUSINESS side of things
… With seamless (maybe even enjoyable?) systems and automations that worked for YOU -
And guaranteed to lighten the overwhelming steps in your inbox so you could spend more time shooting your high-paying clients...
...rather than trying to hunt them down online.
REGARDLESS of what CRM you’re currently using (if any!)
Would this finally be the year that you hit your vision board goals And confidently scale your business into a high-earning family photographer?
I’m also obsessed with teaching family photographers like you how to run a profitable photography business and have a CRM that allows you to be as hands-off (and confident) as possible.
Know that everything I teach, I teach from experience.
And because you’re here, you might have a strong inclination that there’s more you can be doing to make sure the back end of your business - when it comes to consistently solidifying leads - is set up like a well-oiled machine.
Let me, and every student that’s ever come my way, tell you - that it is NIGHT and DAY when you don’t have to stress about sending off emails, following up with clients, and second-guessing your every move.
Because setting your CRM up right, in a way that works for you, is worth its weight in 24K gold.
Let's be honest - receiving that notification saying your proposal signed, agreement is signed, and invoice is PAID (all within minutes of one another) is one of the Best 👏🏽 Feelings 👏🏽 Ever.
Capture more leads.
Book more clients.
Provide stellar customer experiences.
Perhaps the most important aspect of Love Your Leads is changing your overall mindset to one of confidence.
Do you struggle to create efficient workflows? Don't worry, I give you a step-by-step system you can implement in any CRM.
Before we obsess over the tech and automation, you need to nail down your lead strategy.
In this easily consumable and hands-on workshop series you will:
Eliminate time spent on back and forth communication, second-guessing situations, and trial & error inconsistencies, and feel more in control of every lead that enters your arena
Confidently solidify your offer by understanding exactly what to include, what to remove, and how to deliver it
Open your world to brand new ideas and opportunities to create hassle-free booking processes that WOW your clients
Gain the tools, knowledge, and templates to significantly decrease wasted time on late-night emails, hunting down leads, and the no-book disappointment
Level up your professionalism with glowing prospect experiences and make your clients LOVE working with you before they even begin their shoot
You’ll uncover simple but mighty systems that streamline the unflattering (but necessary) prep and communication period
valued at $47
This video training and worksheet will help build confidence and present an offer that gets you the easy YES!!! Work through the features, benefits, and deliverables of your offer to eliminate friction and get paid quickly.
valued at $27
Not sure if your current pricing is aligned with your desired profit? Listen to the audio training and complete the pricing worksheet to make sure your offer is priced so that your family photography business can be sustainable + profitable.
valued at $37
Stop wasting time writing up emails, stop second-guessing what you’re saying, and stop losing leads by failing to send the right messages. You’ll receive access into my email vault - the exact templated emails that have converted hundreds of high-paying clients over the years. Simply copy and paste these pre-written, engaging, and personality-induced emails into your provider
Okay, time for some tough love…
When you’re first starting out with your photography business, it’s still easy enough to manage things through your personal email. We’ve all done it! And maybe you’ve dabbled with something like ShootProof, or maybe you’ve tried to piecemeal some automations together inside a CRM to test the waters...
You’ll begin to see the gaps in your processes.
And inconsistencies in customer transactions.
And you’ll feel like you’re getting pulled in many different directions...
(I promise it’s a good thing, it means you're GROWING!)
And whether that’s slowly beginning to happen right now, or if that feeling is just around the corner...
You *will* need a system.
And the longer you wait to implement these systems, the harder, messier, and more stressful it becomes.
I promise you that it’s worth your joy and sanity to invest in creating a business that you LOVE without any of the overwhelm.
If you know my style, then you know my core values behind creating a program: I design them in a way you can complete, implement, and profit from quicker than you ever thought possible.
It’s important you know that Love Your Leads is so much more than just a workshop series. This is a mini-mentorship program that teaches you how to provide a better experience for both your clients AND yourself to support your growing photography business.
You’ve got this!
I wish I met Colie earlier because I'd be so much farther ahead in my business!
Love Your Leads comes with a 100% guarantee... But it doesn’t just stop there.
That’s because I understand the risk of investing in a digital product before you’ve seen it. (Especially as photographers - you and I both know that seeing is believing.)
Did we mention it’s Risk-Free?
So here’s my promise to you - I promise that you will view your leads in a completely new light with all kinds of streamlined knowledge and implementable skill. You will have increasingly more confidence when connecting with inquiries in order to drastically improve your overall booking success rates. You’ll come out of this program with a step-by-step plan ready to put in motion to grow your business that requires less of YOU to make it happen.
I take your passion very seriously because I wholeheartedly believe that photographers have the power to do so much good in the world. Truly, our world needs photographers like you. This workshop series was created to give you the clarity, the tools, and the support you need to automate your awesome and convert your skills into more consistent income.
And if you don’t feel like it has equipped you to do just that, then you deserve your money back.
That’s why after seven days, if you haven’t found the program worth your investment, you can ask for a full refund, as I wouldn’t feel right keeping your money. This course was created for you to succeed, and I stand by my word to make that happen. Just shoot an email over to firstname.lastname@example.org, and I’ll hit reverse on your payment that same day.
Love Your Leads is a workshop series - step-by-step training to help you organize your business systems for every lead that comes your way. I walk you through the entire process that every photographer needs running on autopilot - along with my ten years experience of hacks and streamlined practices. You’ll receive all my templates, too - workflows plus pre-written emails, that you’ll be able to swipe for yourself and implement into your own systems.
If you already have a CRM set up - perfect! If you don’t have a CRM set up - also perfect! This program is less about what software you're currently using, and more about the processes, automations, and repeatable tasks that remove you from the communication overwhelm, and replace it with a lovely client experience (for both your client AND you). I also provide an entire bonus training on my top four recommendations and detail out the exact workflows for each for you to implement for yourself!
All good! I speak specifically to family photographers because that’s where my experience lies. However, I’ve had many other niches - such as wedding, travel, and event photographers - walk through the LYL doors and reap the same benefits.
If you’re currently using a CRM for creatives or photographers - I’ll likely touch on it. There’s 7 “big wigs” in the industry that we go over, and then I deep dive into four of them. Know that I only recommend software if I believe it is the best option for your business moving forward. Some don’t have the capabilities needed to deliver the outstanding level of quality that I want for my members - and I make that clear why. And if you’re using something different than what I recommend - know that there’s likely room for improvement in your systems… (but that’s why you’re here, isn’t it?)
Regardless, please know that the steps and email templates I provide are available to use across ALL boards - I want to be transparent that I’ve put my heart into providing you with expert training that will benefit you aside from which software you use 💞
If you are motivated you could totally ingest the materials, customize the email templates, and automate your workflows in a single day. For the average user, you will be able to fully implement Love Your Leads within a week.
You can! If you are a Dubsado user, I offer a VIP Day setup which includes my full signature family photography system. If you are currently using a different CRM, please reach out for setup information and availability.
Over here in my world - I’m the go-to gal who's in love with automations.
And not because of the automations themselves, per se - I mean, they’re not *that* sexy - but for what automations can do for your business AND life.
Because when you can get yourself paid, respond to emails, and have prospects perfectly taken care of - all the while you’re out enjoying quality time with your kid, family, or heck, with a friend for a drink...
… And never have to skip a beat, worry about what’s happening, or be pulled away from what you’re doing -
That right there is where my love affair for automations comes in.
And I’m determined to share how they can make the world of difference for you, too.
I’ve been in the trenches for 9 years as a successful family photographer, and little brings me more joy than being able to deliver the most precious moments and gifts to every family I work with. And I know that you, of all people, can understand that feeling.
While my clients are always the heartthrob to my business, it’s become my passion to also teach other photographers how to grow a thriving, indestructible business. Yes, a business - this ain’t no charity side-hustle you’ve got.
You’re a badass business gal, and I am SO here for it - here to help you simplify, grow, and conquer.
Automating Your Inquiries CRM Video Training (valued at $77)
The Email Template Suite (valued at $37)
Creating Confidence in Your Offer Video Training (valued at $47)
Proposals the Pop Worksheet + Template (valued at $47)
The Pricing Pep Talk Audio Training (valued at $37)
Love Your Leads Strategy Video Training (valued at $97)
Love Your Leads Content Workbook (valued at $67)
TOTAL VALUE: $409+
TODAY'S PRICE: $37
That means - you’ve been in the photography game enough to know that managing your leads is the heartthrob of every sustainable business today... but not quite long enough to have it 100% on lockdown.
You are a family photographer who wants to make a bigger impact while mitigating any “banging of the head” on that damn keyboard. Experience has qualified me to say that!
And whether you’re not quite sure where to start, have already invested in a CRM, or simply don't know what’s possible when it comes to streamlining your processes - this is the perfect program to get you Swarovski-crystal-clear on how to free up your time, capture more leads, and uplevel your online brand.
Overall, you’re here because you’re interested in growing your business in a straightforward and sustainable way, and you know that non-scary automations is what will get you there.
Ultimately, what helped me to get up and running with my Dubsado was a step-by-step set of instructions & a guided tutorial from Colie showing me the process of one complete proposal/workflow."
Before purchasing Dubsado I was having pretty extensive discussions via messenger with clients and answering A LOT of questions in order to get the necessary information to send the contract. This was a time consuming process and it felt like it was a pain, not just for me but for my clients too. Ultimately, what helped me to get up and running with my Dubsado was a step-by-step set of instructions & a guided tutorial from Colie showing me the process of one complete proposal/workflow."
I’m here to break down my professional learnings over the last *almost* decade - what I’ve gained in the trenches as a successful fellow photographer - so you can curb any business backend uncertainties and have a system that works for yourself like clockwork.
Let me help you prove to everyone around you that you are capable of reaching ALL your photography goals. I’m breaking down all my lead nurturing secrets, so you can enjoy more of the perks of entrepreneurship - which at the end of the day, are the perks that you got into this world in the first place <3